Youtubers live on our phone and computer screen, and I can’t be the only person who has ever screenshotted an outfit from their Instagram to try and re-create later. If you’re looking for a new Youtuber’s style to follow, look no further than these 12 Youtubers who are killing the fashion game.
1. Liza Koshy
Liza Koshy, best known for her dollar store shopping hauls, has the perfect mix of fun and comfortable in her every day looks. Although I doubt she actually buys her clothes at the dollar store, her look is very achievable. If you’re going to copy a Youtubers style you can’t go wrong with Liza Koshy’s jeans and hoodies look. By buying a few staple items that you can wear every day and still look good in you’re accomplishing the Liza Koshy trend. She is proof that you can be comfortable and stylish without breaking your wallet.
2. Rosanna Pansino
Rosanna Pansino has been apart of the Youtube community for the past ten years. Over the past decade not only has her baking empire grown, so has her style. She has gone from geeky t-shirts and jeans to a cute and girly style. Although Ro is still a geek at heart, her home and her style is a Pinterest dream. Combining pastels and soft textures this baking wizzard pulls of the girly girl look like it’s her part-time job. Not to mention her two dogs Cookie and Blueberry are always right by her side, making them the perfect accessory.
3. Lilly Singh
Lilly Singh is going to be the first-ever woman late-night talk show host. She is the boss babe to end all other boss babes. Her style reflects her attitude, she knows what to wear and how to wear it. The best part of her style is that it has progressed with her over the years. From “T-shirt references” to power suits, Lilly knows how to make an outfit work for her.
4. Colleen Ballinger
Let me start with an explanation. When I’m referring to Colleen Ballinger, I’m referring to Colleen Ballinger, not her evil twin Miranda Sings. Miranda belongs on a list all her own. This Youtubers style is casual glam. She is living proof that you can take a pair of jeans from day to night with a sparkly statement necklace. Mom during the day and broadway performer at night Colleen Ballinger can go from jeans to an evening gown in a blink of an eye.
Youtubers are usually pretty techy people, however, iJustine takes it to another level. If you have had a question about what new apple product is coming out, check out her channel, she will have probably down a review on it. This geek isn’t just in the know about all things tech, she also knows how to rock a pair of yoga pants. This Geek Chic goddess knows what’s hot and what’s not in both the fashion and the tech world.
6. Niki Demar
Niki Demar and Gabi Demar are two of the most fashionable Youtubers to date. They are classicly known for being twin sisters with exact opposite styles. Although I am obsessed with both of the Demartino twins, Niki wins the style game by a hair and it’s mostly because of her hair! If you can find a variety of outfits that won’t clash with blue hair then you are a style queen and we must all bow down to you.
7. Gabi Demartino
Gabi Demartino, Niki’s twin sister, also has a retro flair, however instead of a 1970s vibe, it’s more of a classic and preppy look from the 1770s. You may recognize this Youtube from the Ariana Grande video ‘Thank You Next.’ Most of these YouTubers outfits could be easily copied with items you find at Walmart, but a Gabi Demartino outfit is all about the brands. From Chanel to Gucci this Youtuber knows the price of a good handbag.
8. Grace Helbig
Grace Helbig is the busy entrepreneur we all want to be when we grow up. From movies, books, podcasts, and a very successful Youtube channel she has done it all! Not to mention she has done it all, while probably only washing her hair once a week. Grace Helbig looks like she spent four hours putting on her make up, just to sit on a couch. She is a casual goddess that deserves our attention.
9. Zoe Sugg
Zoey Sugg is a Youtuber from across the pound and she dresses like it too. By mixing a combination of jumpers and fitted jeans this Youtubers style is a blend of relaxed elegance. Perfect for getting chores done in the morning and going out at night. Zoe Sugg could teach us all a thing or two about how to dress like a royal, even if you’re just getting your morning coffee.
10. Josie Fashion Mumblr
Josie the Fashion Mumblr is also a Youtuber from Europe, however, her style is that of posh and sophistication. High-end designer outfits, accessories that are to die for and her long blonde hair is always perfectly done. Posh and grace are two things Josie could teach us all about.
11. Anna Akana
Anna Akana is your friendly neighbourhood badass, she is the best friend we have all always wanted. She’ll kick anyone’s ass who messes with you, but she’ll also watch Clueless with you on your birthday. Her colorful rebel style is a combination of leather and hard textures mixed with primary dark colors. You can never go wrong with a pair of sexy knee-high boots either.
12. Cassey Ho
Cassey Ho is best known for her successful fitness empire, if you want to get a little healthier and have fun while you’re doing it, then visit Cassey Ho’s channel. Although Cassey Ho can go full beast mode in the gym her fashion is far from a beast. This fitness queen always adds a touch of delicate beauty to all of her fitness outfits. A flower in the hair or pastel yoga pants can be found in most of her looks. She doesn’t sweat, she glows.
Youtuber’s spend most of their days sitting in their home recording videos, there is really no way to tell if they’re wearing pants 90% of the time. However, these Youtuber’s know how to take on the style world while staying true to their brand.
Which Youtuber do you think has the best style? Comment below!
Featured Image Source: Zoe Sugg Instagram
A digital content producer who loves writing about all things pop-culture, fashion and of course food! Follow me on Instagram, @mackenzie_jaquish for updates on my newest articles.