Here’s how Citibank described the combined entity in a note: “No other players match Yoox/NAP’s breadth of sourcing, client base, geographic reach, technological know-how, logistics efficiency and luxury expertise and relationships.”
Yes, presumably that means you, Amazon.
On the plus side, the combination of the two, which will be most apparent in their back-office operations, may lead to much better, faster delivery globally, more fun content on both sites (the Yoox chief executive, Federico Marchetti, calls the brand an “enter-tailer” — i.e., an entertaining e-tailer — while Net is more editorial in nature) and more personally tailored interaction.
The latter being, for me, the one eyebrow-raising bit of this marriage of equals.
After all, just think about the customer information now available to the group, which between the main sites (yoox.com and netaporter.com) and their fully owned brethren (theoutnet.com, mrporter.com, shoescribe.com and thecorner.com) will have a giant foothold in beauty, men’s wear, women’s wear, sale shopping and shoe shopping.
Cardio days or stay home days? To me, cardio can quickly become boring and a reason for me to skip…
Going to school, specifically in Manhattan, is incredibly different than going to a large university. Students in NYC tend to…
I didn’t exactly have the typical family household growing up. My parents don’t live in the same place, much less…
As you learn all of the new fall fashion trends, don’t forget about jewelry! Bracelets, rings, and necklaces add the…
When it comes to looking sexy when going out, it isn't always about how much skin you show. The trick…
As a college student you experience about 100 different emotions in a span of two minutes. Even at a school…
