Finding the best purple shampoo truly can MAKE or BREAK your blonde tresses.
Being a platinum blonde who has struggled with brassiness myself, I have put together a list of the best purple shampoos that ACTUALLY work!
1. Pravana The Perfect Blonde
This is the purple shampoo that I am currently using and have had the absolute BEST results. One thing to note is that I used it twice in a row when first purchasing it, and found that my hair was left with a slight purple tint, so just be sure to be careful not to overuse it! My hairdresser once told me that the stronger the purple shampoo, the darker it is, and this one is nearly black. Bottomline, it WORKS and you can easily purchase it for a low price on Amazon!
2. Joico Color Balance Purple Shampoo
Joico Color Balance Purple Shampoo is a great choice if you are searching for a purple shampoo that is not too heavy. This being said, it might not be the most powerful of the choices here, but is noted for being less harmful on your hair. If you are struggling with only a slight bit of a yellow in your hair, I highly recommend this one from Joico.
3. TIGI Bed Head Dumb Blonde Purple Shampoo
This purple shampoo from TIGI Bed Head is known for bringing back a sense of cool tones to your hair, fighting the brassiness and warm hues. This is another choice that will not cause DRAMATIC changes to your hair, but is definitely worth giving a shot if you need a minor fix! If you are seeking major toning to be done, I would recommend some of the other stronger shampoo options, or pairing this one with its toning conditioner pair!
4. Redken Color Extend Blondage Shampoo
This Redken Color Extend Blondage Shampoo is one of my highest recommendations among the options on this list. While this is one of the more pricey options, it is a GREAT shampoo. Sometimes I find that dropping a little bit more money on beauty products is worth it to me in the long run, and this is a choice that proves the reason behind that. After using this only one time, you will have automatic results in fighting the yellow tint in your blonde.
5. Schwarzkopf Color Freeze Silver Shampoo
I have not personally used this Schwarzhopf purple shampoo, but I have heard INCREDIBLE things. This is known as being the closest brand that is salon quality, but is available for much lower than a salon price. It is known for being a bit drying, so be sure to use it only when you find yourself combatting extra brass, but otherwise, this is a great option!
6. Paul Mitchell Platinum Blonde Shampoo
This shampoo by Paul Mitchell is one of the most commonly used purple shampoos, and there is good reason behind that. I have found this to be effective in bringing cool hues to the highlights in my platinum hair, but it was not quite as strong at specifically fighting the brass. However, definitely don’t write this off if you are looking for an inexpensive purple shampoo to brighten your blonde!
7. Pureology Strength Cure Best Blonde Purple Shampoo
Pureology is a salon-grade brand that is the holy grail in terms of haircare. Something that I find special about this purple shampoo that makes it stand out is that it truly does help bring back strength to damaged hair. If you are afraid that adding a purple shampoo to your haircare routine is going to damage your bleached hair, I definitely recommend this choice from Pureology.
8. Loma Hair Care Violet Shampoo
I find that Loma is a very underrated brand in terms of salon-quality shampoos. I was not familiar with it until my mom passed the name on to me. After becoming familiar, I couldn’t live without it! I find that this purple shampoo is particularly hydrating, which is important to me when trying my best not to cause further damage to my hair! If you find yourself fighting frizz, give Loma Hair Care Violet Shampoo a shot!
9. Amika Bust Your Brass Cool Blonde Shampoo
This is another brand that is fairly inexpensive, but yields incredible results in fighting the brassiness that exists within your blonde! I find this to be growing in popularity this year, and it has definitely proven its own in terms of success stories. This Amika shampoo is specifically made to help bring a sheen to your hair, making the allusion that your blonde is cooler and brighter than ever! I would definitely test this one out if you’re fighting with yellowish hair!
10. Drybar Blonde Ale Brightening Shampoo
Drybar never seems to fail in any of their haircare products, and this Blonde Ale Brightening Shampoo is absolutely no different. While this one is another one of the pricier options on the list, it will leave your hair stronger, brighter, and healthier than ever, so I personally believe that it is worth the price. If you have tried other brands, and your brassiness still persists, DEFINITELY give this one a go!