YouTuber beauty brands may not seem all that exciting, yet they are! They exude the same kind of personality and worth the Youtubers present on their channels. If you love Jeffree Star, Tati Westbrook, and Nikita Dragun, then you’ve come to the right place. Their brands are a show of their passion for beauty and what they wish to contribute to it. Each one of these YouTubers has been in the YouTube world for some time now and, if you don’t already know about them, then you are welcome!
These YouTuber beauty brands are noteworthy of the ratings they’ve received over some time along with their fun channels and personalities to pair. Some of the YouTubers have their own brands and others use collabs to share a bit more of their love for makeup by infusing their personalities and perspectives into the products. If you haven’t checked out any of these collabs or beauty brands, well now is a perfect time!
1. Halo Beauty By Tati Westbrook
Tati Westbrook is an older Youtuber in her thirties. She has a more mature air about her yet she is still fun to watch and get glam with. She has some of the best, non-sponsored opinions on makeup and the beauty industry that, because of her following and decade long approach, is extremely true and trusted.
Tati came out with Halo Beauty, a line of vitamins that helps with a range of beauty-enhancing features. She came out with the Halo Beauty Hair, Skin and Nails first in a pink container with pink capsules. These vitamins have been proven over a year now to help people grow strong hair and nails while clearing up skin and inflammation.
Then she came out with the Kiwi vitamins that are specifically for skin. I have personally been using the Kiwi vitamins for five months now and I can say that my skin has totally cleared. I rarely ever get acne when I used to get cystic pimples and lots of period acne. My under eyes, which are usually pretty dark, have totally cleared and become even with my skin tone. You can check out all of the other hair, skin and nail transformations on the website, as well! The vitamins may be a bit expensive, but based on the results they are tried, true, and very much trusted. If you haven’t heard about this brand yet, now you have! Tati’s products and vitamins are ones you do not want to miss out on!
2. Dragun Cosmetics By Nikita Dragun
Nikita Dragun is a popular beauty influencer on YouTube who first shared her story about transitioning and received an outpouring of love from the community. She is extremely honest about her life and all of the twists and turns she comes across. Dragun Cosmetics, her coveted brand is a testament to her experiences in the beauty industry by coming out with products that help to hide dark spots on the face and then brighten for the most smooth and snatched look you can get.
She came out with iconic DragunFire Skin Perfecting Potion for twenty-five dollars. This product will help you prepare your face for even coverage and blur out your dark spots. Then her DragunHeart Transformation Face Powder is a duo powder that has a yellow and pink shade used to brighten under your eyes, or can be used to set the face as well. Nikita uses this product last in her beauty routine to bring in all the brightness to the high points of her face. Forget baking; this product will become what you truly need for the best makeup look and all for thirty-five dollars.
Nikita’s Dragun Eggs were trending for a hot minute on YouTube when she came out with the products, and if you don’t know about that cute moment then check it out on the website.
3. Jeffree Star Cosmetics By Jeffree Star
Jeffree Star is one iconic beauty star! With all of his Pomeranian dogs, his hot as hell boyfriend, and then that legacy of music, makeup, and controversy Jeffree Star is always a sight to be seen. He has always been unapologetically himself and continually contributing greatness to the beauty community one step at a time.
Check out Jeffree Star Cosmetics because there are multiple amazing and large palettes to choose from, highlights galore, lipstick heaven and—you know—merch! From his makeup looks to his grandiose personality, his collection of beauty is something you should not overlook. As someone who has been through the ins and outs of the beauty industry, he knows what is good pigmentation on a palette and what is not. If you are looking for a standout palette with standout colors, then Jeffree Star is your man.
There really isn’t much more I can say other than, check him out!
4. Kathleen Lights X ColourPop
Kathleen Lights is a more low-key YouTuber, but she is just as great as the beauty brands who have millions of followers. She has several collaborations with ColourPop, an inexpensive but amazing beauty brand that is fun, light and brings in all the color moods. Kathleen Lights recently came out with a really fun collaboration palette with ColourPop, that if you have yet to hear about it…well, you are welcome! The So Jaded palette doesn’t appear to be a specific color story but, the pay-off with pigmentation is crazy! It is a mega palette compared to the Zodiac line Kathleen Lights did with ColourPop and with this palette you are getting all the colors in the rainbow for thirty-nine dollars. People loved it so much that it was soon sold-out and we are just waiting for that palette to come back online.
Whether they are selling vitamins or collaborations, you will find all of these YouTuber beauty brands to be the best on the market. Which YouTuber beauty brands are your absolute favorites? Which ones are you definitely checking out?
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Just a girl with a passion for fitness, fashion, beauty, and food.