{"id":126230,"date":"2026-04-04T08:00:16","date_gmt":"2026-04-04T07:00:16","guid":{"rendered":"https:\/\/www.society19.com\/uk\/?p=126230"},"modified":"2026-04-04T08:00:16","modified_gmt":"2026-04-04T07:00:16","slug":"best-makeup-dupes-at-the-drugstore","status":"publish","type":"post","link":"https:\/\/www.society19.com\/uk\/best-makeup-dupes-at-the-drugstore\/","title":{"rendered":"The 10 Best Makeup Dupes You Can Find At The Drugstore"},"content":{"rendered":"

Have you ever found yourself scrolling through Instagram, seeing post after post of high-end makeup products and thought, maybe I\u00a0could just not eat this month and buy that eyeshadow palette instead? No? Just me? Well, thankfully for all of us makeup addicts out there, dupes are A Real Thing. Identical shades and formulas for a fraction of the price? Count me in. Here are the 10 best makeup dupes you can find at the drugstore.<\/p>\n

1. ABH Modern Renaissance<\/a> vs. W7 Delicious<\/a><\/h2>\n

Kicking this list off with a classic, the Anastasia Beverly Hills Modern Renaissance eyeshadow palette is undeniably iconic. With its gorgeous warm tones and buttery, pigmented formula,\u00a0this palette is\u00a0at the top of many a makeup geek’s wish list. But it’s so pricey! If only there were a good makeup dupe… Enter W7’s Delicious palette, an unashamed\u00a0copy – the shades are almost identical and even the layout matches! This is definitely one of the\u00a0best makeup dupes!<\/p>\n

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2. Tarte Shape Tape<\/a> vs. Makeup Revolution Conceal & Define<\/a><\/h2>\n

If you’re a makeup obsessive in the UK, you’ll understand how frustrating it can be when certain cult beauty products are only sold in the States, or Australia. Tarte Shape Tape concealer is one of these – it seems like\u00a0this pops up on every other YouTube tutorial, so what are we meant to do over here?? The (incredibly cheap) answer comes in the form of Makeup Revolution’s Conceal & Define concealer. With an impressive 25 shades to choose from, the formula is beautiful and the doe-foot applicator is identical to Tarte’s. Available in most drugstores, this is a makeup dupe you can’t miss!<\/p>\n

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3. Urban Decay Naked<\/a> vs. MUA Undressed<\/a><\/h2>\n

Who hasn’t drooled over Urban Decay’s Naked palette? An all-time classic, its perfect mix of nudes and shimmers are a staple in any makeup collection. If it’s a little too pricey, why not\u00a0pick up\u00a0this amazing makeup dupe from your local drugstore, MUA’s Undressed palette? No prizes for guessing where the inspiration for that name came from, the shades are identical, as well as being super creamy and pigmented. No one will be able to tell the difference!<\/p>\n

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4. Fenty Beauty Pro Filt’r Foundation<\/a> vs. Maybelline Superstay<\/a><\/h2>\n

Months after the Fenty Beauty launch, it’s still all anyone can talk about. That gloss. Those highlighters. THAT SHADE RANGE. The world is shook. The downside to the brand, however, is the price and the availability. Unless you’re near a Harvey Nichols there’s no way of shade matching, and it is a little pricey.\u00a0 One of the best makeup dupes to rival Fenty is the newly relaunched Maybelline Superstay foundation – it’s super blendable and the coverage is on point and very similar to Fenty’s, and you can shade match in your local drugstore! Win!<\/p>\n

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5. BeautyBlender<\/a> vs. Real Techniques Miracle Complexion Sponge<\/a><\/h2>\n

The BeautyBlender is the makeup artist’s favourite tool – adaptable, easy to use, it\u00a0blends your cream products with a flawless finish. Does anything even compare? While not a makeup dupe per se, the Real Techniques Miracle Complexion Sponge comes pretty close. Like the BeautyBlender it’s best used damp, and it also has bonus flat edges so that you can contour and define like a pro –\u00a0at a much cheaper cost. Available at a drugstore near you!<\/a><\/p>\n

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6. Benefit POREfessiona<\/a>l vs Maybelline Baby Skin Pore Eraser<\/a><\/h2>\n

For a flawless, poreless makeup base, there’s nothing quite like Benefit’s POREfessional, right? Wrong! Maybelline’s Baby Skin Pore Eraser makes a fantastic drugstore makeup dupe for minimising pores without splashing the cash, plus the packaging is super cute!<\/p>\n

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7. Fenty Beauty Killawatt in Trophy Wife<\/a> vs. NYX Prismatic Eyeshadow in Gilded<\/a><\/h2>\n

Trophy Wife\u00a0has undeniably been the highlighter shade of the season, ever since Fenty launched. This bold gold adds a gorgeous pop to any look, whether it’s used as a highlighter or an eyeshadow.\u00a0Looking for a makeup dupe that’s a little kinder on your bank balance? NYX Prismatic Eyeshadow in the shade\u00a0Gilded will not disappoint. Although it’s technically an eyeshadow there’s nothing stopping you from using this on your cheekbones, so like Rihanna, you too can shine bright like a diamond!<\/p>\n

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8. Too Faced Better Than Sex<\/a> vs. L’Oreal Paris Paradise<\/a><\/h2>\n

Is anything better than Better Than Sex? Surely not? Well, L’Oreal Paris Paradise comes pretty close as a drugstore makeup dupe. Not only do these two mascaras look pretty similar on the outside, they work just as well on the inside, too. Maybe it’s time to give up Sex for Paradise?<\/p>\n

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9. NARS Blush in Orgasm <\/a>vs. Sleek Blush in Rose Gold<\/a><\/h2>\n

NARS produce some of the best-loved beauty products in the world, and this blush is no exception. Finding\u00a0a perfect pink like Orgasm can be a challenge, especially within your budget, but thankfully Sleek have come out with a near identical shade in Rose Gold. Find this amazing makeup dupe at the drugstore!<\/p>\n

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10. Kylie Cosmetics Lip Kits<\/a> vs. Barry M Matte Me Up Lip Kits<\/a><\/h2>\n

Guys, let’s be real – who hasn’t longed for a complete set of Kylie Lip Kits?! The Insta-friendly campaign had us all shook when they first dropped, and ever since the creamy, long-lasting formulas have been a firm favourite of many YouTubers. But that price tag! Reasonable in the US but outrageous here with the added import tax, it’s just not feasible. So you can imagine my utter glee when I stumbled upon Barry M Matte Me Up Lip Kits – the shades are to die for, the formula is super pigmented and soft, and they honestly last all day. Plus they look cute! Move over Kylie, I’ve got a new fave. This is definitely one of the\u00a0best makeup dupes out there!<\/a><\/p>\n

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Which of these best makeup dupes are you excited to try? Let us know in the comments below!<\/h2>\n

*This is a sponsored post. All opinions are my own.\u00a0<\/em><\/p>\n

Featured image source: pinterest.com<\/h6>\n","protected":false},"excerpt":{"rendered":"

Have you ever found yourself scrolling through Instagram, seeing post after post of high-end makeup products and thought, maybe I\u00a0could just not eat this month and buy that eyeshadow palette instead? No? Just me? Well, thankfully for all of us makeup addicts out there, dupes are A Real Thing. Identical shades and formulas for a…<\/p>\n","protected":false},"author":24452,"featured_media":126235,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":true,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6,7925],"tags":[14,12962,44,12926,8334],"thb-sponsors":[],"class_list":["post-126230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty","category-fashion-beauty","tag-beauty","tag-best-makeup-dupes","tag-makeup","tag-makeup-dupes","tag-makeup-products"],"acf":[],"yoast_head":"\nThe 10 Best Makeup Dupes You Can Find At The Drugstore - Society19 UK<\/title>\n<meta name=\"description\" content=\"Looking for some of the best makeup dupes? 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