Want to know the best Instagram bloggers to follow right now? Today, blogging is so much more that simply just writing a blog. Branding yourself and engagement has become so important in the blogosphere, it’s simply not enough to just write a blog if you want to make it big anymore. Your audience wants an more of an insight into your wonderful life that just reading it, from your holiday destinations to your Saturday morning brunches, your followers want to see it all. Nowadays, bloggers are expected to function as brands, which means maintaining a strong presence on social media.
This new age of blogging has created some of the best Instagram feeds, filled with all the latest fashion trends, envious exotic destinations all year round and foodie posts of all the top restaurants to be wherever you are. From fashionistas to travel gurus, here’s some of our top Instagram bloggers to follow right now.
Sarah Ashcroft @sarahashcroft
Follower Count: 1 Million
Sarah Ashcroft started blogging in 2015, and has since become of the best and well-known Instagram bloggers around, taking up vlogging, and just recently launched her own fashion label, SLA.
Sarah started her own fashion and lifestyle blog ‘That Prommie Girl’, sharing lifestyle and fashion tips with her fans. Now, with over a million followers, she’s now one of the most popular UK Fashion and Beauty Bloggers, Youtube and Instagram Influencer’s. Her YouTube channel is filled with inspiring travel videos, makeup tutorials and clothes hauls. She’s beautiful, relatable, always has the best new styles and her world travels snaps are to die for.
Sincerely Jules @sincerelyjules
Follower Count: 5.2 Million
Fashion and lifestyle blogger Sincerely Jules, aka Julie Sariñana started blogging in 2009, and most of Her success comes from her love for fashion and expressing herself creatively. She now has a following of over 5 million, and has partnered with multiple fashion brands, including Revolve. She’s a keen traveller, frequently posting to Instagram her amazing travel edits, and her blog is the place to be for style posts, collabs and everything lifestyle.
Chiara Ferragni @chiaraferragni
Follower Count: 16.7 Million
Italian blogger and designer Chiara Ferragni started her personal blog ‘The Blonde Salad’ in 2009, mostly documenting her own personal and quirky style, along with travel, beauty and food posts. Since then, she’s taken the fashion world by storm and has become a well-known fashion influencer and in 2017, was Forbes’ Top Fashion Influencer. In 2016 her blog evolved into a website which doubles as an online magazine and buy-it-now designs, all by Chiara herself. Frequently seen partying with models and top designers, she loves to travel and post on Instagram envious designer looks and her adorable family life.
Pilot Madeleine @pilotmadeleine
Follower Count: 1.1 Million
Madeleine Schneider-Weiffenbach trained to be pilot, but couldn’t find herself a job in the industry, so the German beauty decided channel her love of travel into something else, travel blogging. Now an international globe-trotter blogging about her travels, she shares her travel, fitness fashion tips on her lifestyle blog, and has her own online shop selling her book about creative cooking. With traveling being her true passion, her million followers watch as she travels the world, with her model fiancé Iqbal Gran taking her stunning photographs in dream destinations like Santorini and The Maldives.