More and more people are using Instagram as a way to promote themselves and businesses. Almost everyone in the entire world has an Instagram account so it is a great way for more people to connect with you from around the globe. The Instagram Story feature allows you to post content to your account that will last 24 hours or if you add it to your highlights it will remain on your profile. They are a great way to gain more followers and traction to your profile. Here are some helpful ideas for your Instagram Story that will definitely attract more people to follow you!
1. Use a poll to engage with others.
This feature is really helpful especially for business owners and product promotion. You can ask your followers a Yes or No question about the types of posts they would like to see on your account. It will help you gauge what you should post more of and less of. People who like the content you post are more likely to share it with their friends, thus gaining you more followers.
2. Ask questions!
Instagram Story also has the question feature where you can ask others a question and they can respond with something. A good idea is to maybe ask if anyone has any questions about your promotions or things they are interested in learning about you. Then you can add their questions to your story and answer them thoroughly. Thus, it will give people more knowledge as to what your Instagram account is all about and they’ll be more interested in following!
3. Use a cute template.
There are a ton of fun templates out there that people have created so followers can learn more about you. For example, a “get to know you” template where you choose an emoji with the item that best fits with the answer to the question. You can also tag other people in the post so they can use the template as well. I know a ton of people that used this at the start of quarantine and gained followers from it just from being tagged in someone else’s template.
4. Participate in an Instagram challenge.
One of the most popular challenges that I saw on Instagram was the Women Supporting Women Challenge where women would post a selfie of them and tag their friends to do the same thing. There are so many new challenges people are making up so it’s easy to hop on the trend! With so many people participating in this, it’s a simple way to boost your followers. If you don’t see a challenge you like, start your own!
5. Share your posts on your story.
A great way to get people to look at your profile is to share a new post you have on your story. All you have to do is click the share button on a picture and it will post to your story! Add the sticker “New Post!” and people are guaranteed to go check out your profile. You can also change the background color of the story to make it more appealing or even add some cute designs to get people’s attention!
6. Share a link to a website.
If you have your own website or run a blog, you can post about a new article to get people to read it. As a writer, Instagram Stories are such a great way to gain readership to your articles. Even if your not a writer or a website creator, you can share websites that are significant to you or an article you read that you think others would enjoy. Followers are more likely to interact with you if you share something that interests them.
7. Share other people’s posts.
If someone posts a picture that you like or want to promote, you can easily do that with the share feature. It will add the person’s post with your story so your followers can go check out the post. This will also allow people to interact with you and understand more of the things that you are interested in. It could allow you to strike up a conversation with others about certain topics which is a good idea to get more people to look at your account!
8. Use Instagram Live.
Instagram Live allows you to interact with others in real-time. You can talk to anyone that tunes in so people can really get to know the real you and what you’re all about! If you run a business or are trying to promote a brand, it’s a good way for people to get an idea of how passionate you are about what you do. If followers didn’t get the chance to watch you live, the live stream will appear on your story so. others can still watch it later on.
9. Do a “Day In The Life” Story.
You can literally take your followers on your daily routine giving them even more insight into what really goes on in your life. Whether it’s through pictures or videos, people are more likely to react and tell others about your account through doing a “day in the life.”
10. Add an inspiring quote to your story.
Motivate your followers with a quote to make their day a bit brighter! You may even get reactions and follows because of quotes that people enjoy. Make sure to use the hashtag “quotes” as so many people scroll through it and follow people just based on the quotes they share!
11. Create a “How-To” Story!
I’ve seen a bunch of people do this with various recipes where they do a step by step process of what they’re making. I think a lot of people enjoy “How-To” videos especially if it has to deal with something that they can try themselves!
12. Demo a product.
If you are trying to sell a product, this is a great way to allow your followers to see you use the product and get a better idea if they want it or not. You can also include a link to the product in your story. This works especially well with makeup products!
13. Use the location tag.
Whenever you go somewhere, you can tag where you’re at in your Instagram story. When people click on the location, they’ll be able to see all the posts of where it is including your story! It’s basically another easy way to get people to look at your profile and follow you.
14. Post stories every couple of hours.
If you keep posting stories, you’re more likely to show up on people’s explore pages which means more people will look at your account! The more stories you have, the more people’s explore pages you will show up on.
15. Use Instagram Story Filters.
Instagram Story filters are a fun way to interact with others! You can also design your own filters to promote a brand or product.
The more creative you are with your Instagram Stories, the more likely people are to pay attention to them! The story feature is a great way to be more personal with your followers.
Were any of these ideas helpful? Let us know in the comments below!
Featured Image: https://pin.it/6XClwo4
Caitlyn is a third-year student at UCLA. She is majoring in English. She enjoys writing, and going to hot yoga classes and, of course, binge-watching Netflix. At UCLA, Caitlyn is a feature writer for HER Campus, part of the American Cancer Society club, and a member of Alpha Gamma Delta.